Fa’ la cosa giusta! Umbria, the fair dedicated to critical consumption and sustainable lifestyles, will take place on November 14, 15, and 16, 2025, in Bastia Umbra, at Umbriafiere.

The event serves as a meeting point between businesses and consumers who are mindful of the ethical quality of production processes and the sustainability of products. Once again, this year, the fair will be a collective experience of sharing, exchange, knowledge, and relationship-building among industry professionals and citizens alike.

The fair will be organized into multiple sections. The Exhibition Area will showcase businesses that align with the principles of the solidarity economy—an economic and social model that places people and the environment at the center of its interests, seeking to combine development with fairness, employment with solidarity, and savings with quality.

Additionally, the event will feature a rich program of cultural initiatives aimed at deepening the discussion on sustainability-related issues. Visitors will have the opportunity to attend meetings and interviews with figures from the fields of economics, culture, politics, and labor, as well as participate in workshops and hands-on experiences that promote good practices proposed by various economic operators. The program will also include conferences, in-depth discussions, training seminars, theatrical and musical performances, and convivial moments.

For more information, visit the official website:

www.falacosagiustaumbria.it